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Design Gang | FAQ | Frequently Asked Questions about graphics, web and product design

Find out what design is, how it works and what it could bring you

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What is design thinking?

It is an approach that we can translate as “thinking like a designer”. The design thinking methodology for problem solving and generating ideas follows a process that is divided into a few phases: 1) the area is analyzed and the most urgent problems to work on are identified 2) solutions are hypothesized and those that seem most promising are selected 3) prototype and test the solutions and then implement the winning ones. The methodology is universal and works very well applied in many different areas, and has allowed to make efficient especially areas of business and company management.

What is design sprint?

It is a process of finding innovative ideas and solving big problems in a few days. It was created in Google and tested by more than 150 startups in the company's incubator, Google Ventures.


How to become an interior designer?

A possible path is the university one.There are several institutes such as the IED or the Politecnico that can bring excellent results regarding interior design. In turin there are precisely the IED Torino and the Politecnico di Torino which offer opportunities for internships for product and interior design. Those who want to become an interior designer can enroll in a three-year degree course at the faculty of architecture, at the end of which they can specialize with a two-year master's course in architecture for fittings and interiors. When choosing the university course of study, it is good to pay attention to the rules established by the faculty: some, in fact, provide for access to a limited number of students. A good way to approach design is to attend the Circolo del design in turin or take part in lessons in institutes such as the IED Torino or the Politecnico di Torino.


How to design a game?

One possible path to designing a video game is to attend a game design course. By studying and using online platforms you can build a game in no time. Example https://www.construct.net/en. With more in-depth studies on Unity and SDK you can create games for mobile and console platforms. IOS, Android, PC, Playstation, Xbox and sharing game platforms.

What does the ux designer do?

In practice, the user experience designer is responsible for analyzing the target audience and building models to identify types of behavior and, together with the team, devising solutions to solve problems and eliminate frictions, then prototype and test the solutions to choose the most effective one. . The ux designer is a professional figure who has become important lately due to the huge diffusion of digital products. The big players (Facebook, Google, Amazon) have shown everyone how UX design skills and methodologies are important for creating, maintaining and evolving different digital experiences.

What does the UI designer do?

Once the strategies have been defined and the metrics that determine their success have been defined, the designer takes care of building the interface. An interface in a generic way is the point of contact between the user and the machine (man-machine), but very often by UI we mean GUI (i.e. Graphical User Interface), which are the graphic interfaces of our computers or smartphones. However digital services can also be used with voice (Google Home), physical (Amazon Dash Button) or hybrid interfaces, a good UI designer is able to see the interfaces in a wider way and not just as buttons and sliders.

Is UX design useful for a company?

Many businesses need to integrate or build digital products that meet their marketing goals. Designers have the skills to help design and build digital interfaces. If the designer is well trained it can also be useful to organize design activities with the whole team, such as workshops, and to provide solid methods and approaches for the good of the business.

How does a UX designer work?

A UX designer, like any other designer, can be a connecting figure between the various professionals within a company, because it offers technically feasible solutions, in line with the needs of end users, maximizing business objectives.

Who does a UX and UI designer work with?

The designers integrate into the team, alongside other designers present in the company, and interface with the coordination figures such as Project Manager or Account.

What tools does a UX & UI designer use?

Each phase of the design has its own tool. It is useful to start with pen and paper to draw the first wireframes, or interface diagrams, to transform ideas into your head and quickly share them with the team. Then we move on to digital tools. There are interface design tools such as Adobe XD, Sketch, and Invision.

What is web design?

The figure of the web designer is more closely linked to visual design (of websites or platforms) and has user-side development skills (such as HTML, CSS, Javascript), skills on which the frontend developers are specialized. They also have a global view of the user experience, thanks to prototyping and user research skills, applicable to different contexts such as e-commerce, web apps, pwa (progressive web apps), mobile apps and portals.


What is graphic design?

Graphic design is the discipline that allows you to create visual materials thanks to the use of texts, images and colors to better communicate a message. Through a visual material (Visual) an impact is created with the recipient who, in the first 10 seconds, must have a clear message about the communicated message.


How to quote the author and designer of a product?

A good way to quote an author and designer of a product is to write the sources in the notes or at the end of a description. If there is no text, it is a good idea to create a corresponding bibliography and associate it with the reference document / photo / video.

How to create a design product?

The only way to create a design product is to look for a problem or an obstacle and have a lot of creativity to realize the idea. The design product will then be created and designed starting from this initial concept.

What internship to do for product design?

The request for an internship to enter as a product designer must be carried out purely in design studios. In Turin there are institutes such as IED and Politecnico that rely on local companies with an eye to sustainability and biodiversity. Design Gang proposes itself as an institution to carry out internships in product design, web design and visual design.

What is product design?

Lately the term product design has been used to mean the design of digital products, while industrial design defines the design of physical products. The product designer or digital product designer has a broader view of the product he is designing also in terms of the business model and the definition and analysis of metrics, that is, the indicators that allow you to monitor the performance of the product with respect to the objectives.